Money Horse 势料 × McDonald’s
https://www.youtube.com/watch?v=hL5YFNYcErc Results Organic Views 0 Million + Strong festive engagement driven through entertainment-first storytelling. The Challenge. Seasonal campaigns compete for attention during one of the busiest advertising periods of the year. The challenge was to produce festive content that audiences would genuinely enjoy instead of skipping. Our Idea. Blend music, entertainment and festive storytelling into […]